Atari Hotel in Las Vegas is a futuristic dream 3y2l3o

At the beginning of this year, the Atari announced the video game themed hotel chain, with all the language of the pioneering video game brand, in collaboration with the GSD Group. O Atari Hotel will be built in the United States, in the cities of Phoenix, Las Vegas, Denver, Chicago, Austin, Seattle, San Francisco and San Jose. 2y1kd

Now, the company has announced the first renders of the architectural design of the Las Vegas unit, made by the architectural firm Gensler - responsible for the project Shanghai tower, the tallest skyscraper in China (632m high) and which broke three Guinness records: the fastest elevator, the one that reaches the highest altitude and the fastest elevator to transport the greatest number of people.

Hotel Atari promises an immersive video game experience 343e4i

Each Atari Hotel will have their own experience linked to the world of games. The development in Las Vegas has a futuristic look, with architectural elements in the shape of the Atari logo. In addition to guest rooms, the hotel will have activities related to games, with possible immersion in augmented reality and virtual reality technologies.

The company did not provide the exact height of the hotel, but it is estimated that it will have a maximum of 30 floors. Its construction is expected to begin next year, however no delivery date has been announced. The Atari Hotel will feature themed bars, disco and restaurant, all referring to the gaming universe.

With the tourism crisis that emerged with the COVID-19 pandemic, the announcement of the Atari Hotel is viewed with skepticism by experts. However, the company's CEO sees the venture as an opportunity.

With the vision that the GSD Group has for Atari Hotels, they are ready to shatter the perception of what hotels can be. Hotel Atari will create an innovative experience that shares Atari's legacy of innovation.

Fred Chesnais, CEO of Atari

In view of the popularity of eSports — which has been training more and more professional players –in Las Vegas, a gaming-themed hotel has great potential for success, even more so with the Atari brand, which pioneered home video games in the 70s and 80s – a move that will capitalize on its prestige and nostalgia.

Source: Input