CES 2025: Dell shows off notebooks, desktops and monitors, with a change in nomenclature 3f6g4n

bruno martinez avatar
Company announces the end of XPS, Inspiron, Latitude, Precision and OptiPlex lines, simplifying nomenclature with “Pro” and “Pro Max”. Understand

One day before the official start of the CES 2025, we learned about the new AI PCs from Dell. The company, in addition to changing the names of the models that will be launched from the new year, presented new monitors aimed at corporate work, also with AI. See all the details right now: 1w5a

Change in positioning 241k20

Dell announces new releases that combine innovation, performance and sophisticated design. Photo: Reproduction / Dell.

A Dell is no longer releasing different products with different names. Therefore, all models launched in 2025 will come with a new name, which the company says will make it easier for customers to know how to choose the products for their needs. They are:

  • Dell: designed for work and study;
  • Dell Pro: designed for professional-level productivity;
  • Dell Pro Max: designed for maximum performance.

This new simplified nomenclature aims to eliminate confusion caused by old product lines. Dell , the XPS, Inspiron, Latitude, Precision and OptiPlex, which were very traditional and well-known in the market. The change will allow consumers to better understand the options available, aligning their choices with their specific needs. However, it is worth noting that this change does not apply to products Alienware, also from Dell, which will continue to be marketed under their distinct brand focused on extreme performance for gaming and entertainment. To better understand:

Line Categories Overview
Dell Base Models from the old Inspiron line aimed at everyday tasks, with more accessible configurations.
Plus Models from the old Inspiron line with improved performance, ideal for s looking for more features.
Former XPS line, now representing the top of the category, with design and high performance.
Dell Pro Pro Base Replaces the OptiPlex line, with notebooks optimized for basic business tasks.
Pro Plus It replaces the basic Latitude line, with additional features like better connectivity and security.
Pro Replaces the advanced Latitude, offering high performance, greater durability and better technical .
Dell Pro Max Pro Max Base Entry-level Precision workstations designed for demanding professional tasks, yet affordable.
Pro Max Plus Intermediate Precision Workstations, with greater processing power and technical certifications.
Pro Max Dell's top of the line Precision workstations designed for maximum performance and critical tasks.

The AI-enabled PC market is evolving rapidly. Innovation is at an all-time high, and everyone from IT decision-makers to professionals and everyday s are considering AI-enabled devices to boost productivity and creativity.

Dell, on the new brand positioning.

Notebooks 6w565l

The new notebook portfolio Dell Pro arrives on the market with a new, clean and timeless design, aimed at business professionals. These notebooks, in addition to being compact and lightweight, are extremely durable and reliable. The portfolio Dell Pro Max is designed for demanding applications, offering a range of high-performance PCs with a consistent, professional design.

Dell Pro 13/14 70163f

The Dell Pro 13/14 notebooks are lightweight and powerful, offering up to 21,2 hours of battery life, ideal for executives and managers. Photo: Reproduction / Dell.

Opening the ads of Dell AI PCs na CES 2025, Dell Pro 13/14 , which replaces the old model Latitude da Dell, will be launched with 13 or 14-inch OLED screens and weighing just 1,07 kg (in the version with the smaller screen), making it the thinnest in the portfolio Pro. It is considered the ideal choice for those who need a stylish, lightweight and powerful device. With up to 21,2 hours of battery life and significantly superior performance to its predecessor, the Dell Pro is designed for complex tasks. It features an 8MP camera with HDR for maximum collaboration and a new thermal design with dual fans for quiet operation.

Another highlight is the Tandem OLED screen Dell Pro 14 , a first for a business notebook. This technology offers 24% greater energy efficiency and is 49% lighter than traditional OLED displays, delivering vibrant, bright colors. In addition, the chassis made from 90% recycled magnesium ensures a stylish, lightweight and durable experience.

The processor chosen by the company for this notebook was the Intel CoreUltra 7 (Series 2), which has an integrated Intel Arc graphics card. The models have up to 32 GB of RAM and an SSD of up to 1 TB to save all the files. This processor also has a 48 TOPS performance NPU for carrying out artificial intelligence activities.

Technical specifications – Dell Pro 13/14

CES 2025: Dell shows off notebooks, desktops and monitors, with a change in nomenclature
Feature Dell Pro 13 (PA13250) Dell Pro 14 (PA13250)
Chassis Material and Color Magnesium chassis, Magnetite color Magnesium chassis, Magnetite color
Fabric – 13.3” FHD+ (1920×1200), IPS, Non-Touch, 300 nits, NTSC 45%, Anti-Glare

– 13.3” FHD+ (1920×1200), IPS, Non-Touch, 400 nits, sRGB 100%, Anti-Glare, ComfortView Plus, Battery Saver

– 13.3” QHD+ (2560×1600), IPS Touch, 500 nits, sRGB 100%, Anti-glare, ComfortView Plus
– 14.0” FHD+ (1920×1200), IPS, Non-Touch, 300 nits, NTSC 45%, Anti-Glare

– 14.0” FHD+ (1920×1200), IPS, Non-Touch, 400 nits, sRGB 100%, Anti-Glare, ComfortView Plus, Battery Saver

– 14.0” QHD+ (2880×1800) Tandem OLED, IPS Touch, 400 nits, sRGB 100%, HDR, ComfortView Plus
Processor Up to Intel Core Ultra 7 (2 Series, vPro) Up to Intel Core Ultra 7 (2 Series, vPro)
AI Accelerator Neural Processing Unit (NPU), s Copilot on Windows Neural Processing Unit (NPU), s Copilot on Windows
chipset integrated into the processor integrated into the processor
Operational system Windows 11 Home/Pro or Ubuntu 20.04 LTS (Laptop only) Windows 11 Home/Pro or Ubuntu 20.04 LTS (Laptop only)
Recorders Intel® Arc™ 130V/140V Intel® Arc™ 130V/140V
Memory Up to 32GB LPDDR5x SDRAM (8533 MT/s) Up to 32GB LPDDR5x SDRAM (8533 MT/s)
Storage Up to 2TB M.2 2230 PCIe Gen4 NVMe SSD Up to 2TB M.2 2230 PCIe Gen4 NVMe SSD
Safety Fingerprint Reader (optional), TPM 2.0, Chassis Intrusion Switch, IR Camera with Windows Hello (optional) Fingerprint Reader (optional), TPM 2.0, Chassis Intrusion Switch, IR Camera with Windows Hello (optional)
Connectivity Intel BE201 Wi-Fi 7 2x2, BT 5.4; 5G Qualcomm® Snapdragon™ X72 (eSIM optional) Intel® BE201 Wi-Fi 7 2x2, BT 5.4; 5G Qualcomm® Snapdragon™ X72 (eSIM optional)
Camera 8MP HDR+IR, Temporal Noise Reduction, Shutter 8MP HDR+IR, Temporal Noise Reduction, Shutter
Battery 3 Cells (60 Wh) or 2 Cells (40 Wh) with ExpressCharge 3 Cells (60 Wh) or 2 Cells (40 Wh) with ExpressCharge
Dimensions (mm) Height: 16.55 (front) to 17.95 (max.) Width: 296 Depth: 208.9 Height: 16.38 (front) to 17.50 (max.) Width: 320 Depth: 215
Initial Weight 1.07 kg 1.15 kg

Dell Pro 13/14/16 Plus 71346y

Dell Pro 13/14/16 Plus notebooks are versatile and scalable, available in multiple configurations and screen sizes for different professional needs. Photo: Reproduction / Dell.

O Dell Pro 13/14/16 Plus, replacing the model Latitude, promises to be the most versatile corporate notebook on the market, meeting the needs of different types of workers. Available in different configurations and screen sizes of 13, 14 and 16 inches, it has a minimalist design in platinum silver, made with 50% recycled aluminum. This model offers USB, HDMI and Thunderbolt port options, as well as 5G and Wi-Fi 7 connectivity, ensuring flexibility and reliability in any work environment.

Designed to withstand rigorous MIL-STD testing, the Dell Pro Plus Features sleek, narrow bezels on a spacious 16:10 aspect ratio display that makes team productivity easier. With the same system BIOS to simplify ordering and management for IT departments, this notebook delivers a durable, sustainable finish that combines sophisticated design with environmental responsibility.

There will be two processor options: Intel Core Ultra 5 or Intel Core Ultra 7 (both from Series 2). Despite being considered simpler, the models Dell Pro Plus will hit the market with 16 GB or 32 GB of RAM and internal storage options from 256 GB to 2 TB.

Technical specifications – Dell Pro 13/14/16 Plus

Feature Dell Pro 13 Plus PB13250 Dell Pro 14 Plus PB14250 Dell Pro 16 Plus PB16250
Chassis Material and Color Aluminum chassis in Platinum Silver color Aluminum chassis in Platinum Silver color Aluminum chassis in Platinum Silver color
Processor Architecture Intel® Core™ Ultra 2 Series (V) and (U) (coming soon) Intel® Core™ Ultra 2 Series (V) and (U) (coming soon) Intel® Core™ Ultra 2 Series (V) and (U) (coming soon)
Processor Options Intel® Core™ Ultra 5/7 Series 2 (V and U, including vPro®) Intel® Core™ Ultra 5/7 Series 2 (V and U, including vPro®) Intel® Core™ Ultra 5/7 Series 2 (V and U, including vPro®)
Recorders Intel® Arc™ 130V/140V (V), Intel® Graphics (U) Intel® Arc™ 130V/140V (V), Intel® Graphics (U) Intel® Arc™ 130V/140V (V), Intel® Graphics (U)
Memory Options 16GB or 32GB LPDDR5X, 8533 MT/s (V); DDR5 up to 64GB (U) 16GB or 32GB LPDDR5X, 8533 MT/s (V); DDR5 up to 64GB (U) 16GB or 32GB LPDDR5X, 8533 MT/s (V); DDR5 up to 64GB (U)
Storage Options PCIe Gen 4 NVMe SSD, 256GB to 2TB (including Opal 2.0 encrypted versions) PCIe Gen 4 NVMe SSD, 256GB to 2TB (including Opal 2.0 encrypted versions) PCIe Gen 4 NVMe SSD, 256GB to 2TB (including Opal 2.0 encrypted versions)
Fabric 13,3” FHD+/QHD+ IPS, non-touch/touch, up to 400 nits 14” FHD+/QHD+ IPS, non-touch/touch, up to 400 nits 16” FHD+/QHD+ IPS, non-touch/touch, up to 400 nits
Connectivity Wi-Fi 6E/7, Bluetooth 5.3/5.4, Mobile Broadband (5G) Wi-Fi 6E/7, Bluetooth 5.3/5.4, Mobile Broadband (5G) Wi-Fi 6E/7, Bluetooth 5.3/5.4, Mobile Broadband (5G)

Dell Pro 14/16 3h1z3

Dell Pro 14/16 notebooks are entry-level models that offer essential performance for everyday productivity, with a metallic and textured finish. Photo: Reproduction / Dell.

The models Dell Pro 14/16, which also replaces the old model Latitude, are perfect for those looking for essential performance for daily productivity. Available in 14- and 16-inch screen sizes, these notebooks feature a metallic platinum silver finish and are laser-textured in dark gray.

The 16:10 aspect ratio and low power consumption allow s to maximize battery life and complete tasks on the go. These devices offer a combination of elegance and functionality, making them ideal for everyday professional use.

Aimed at an audience that needs less performance, notebooks Dell Pro arrive on the market with 13th generation Raptor Lake processors, which can be overclocked to 5 GHz. There are versions with up to 64 GB of RAM and up to 2 TB via PCIe Gen 4 NVMe SSD to save all your files. As this processor does not have an integrated NPU, the model may have lower performance in artificial intelligence activities compared to those with the intel core ultra.

Specifications – Dell Pro

Categories Dell Pro 14 Dell Pro 16
Córdoba PC14250 PC16250
Material & Color Plastic, Solid Magnetite or Platinum Silver Plastic, Solid Magnetite or Platinum Silver
Fabric 14″ FHD+ (1920×1200), IPS, 300-400 nits, Anti-glare, Touch and Non-touch options 16″ FHD+ (1920×1200), IPS, 300 nits, Anti-glare, Touch and Non-touch options
Processors 13th/14th Gen Intel® Core i3, i5, i7, Ultra 5 and 7 13th/14th Gen Intel® Core i3, i5, i7, Ultra 5 and 7
Recorders Intel® Graphics Intel® Graphics
RAM memory Up to 64 GB DDR5, 5200/5600 MT/s, single or dual-channel Up to 64 GB DDR5, 5200/5600 MT/s, single or dual-channel
Storage Up to 2TB, M.2 PCIe Gen 4 NVMe SSD Up to 2TB, M.2 PCIe Gen 4 NVMe SSD
Operational system Windows 11 Home/Pro, Ubuntu 22.04 LTS Windows 11 Home/Pro, Ubuntu 22.04 LTS
Battery 3 cells (45/55 Wh), ExpressCharge 3 cells (45/55 Wh), ExpressCharge
Doors 1x Thunderbolt 4, 1x USB-C, 2x USB-A 3.2, 1x HDMI 2.1, 1x RJ-45, Headphone jack 1x Thunderbolt 4, 1x USB-C, 2x USB-A 3.2, 1x HDMI 2.1, 1x RJ-45, Headphone jack
Initial Weight 1.36 kg 1.39 kg
Safety TPM 2.0, security lock, optional fingerprint reader, optional IR camera TPM 2.0, security lock, optional fingerprint reader, optional IR camera

Dell Pro Max 14/16 2r343t

The models Dell Pro Max 14/16 combine cutting-edge performance with a portable, modern design. Photo: Reproduction / Notebook Check.

The models Dell Pro Max 14/16, which now replace the old model Precision da Dell, combine cutting-edge performance with a portable, modern design. The new 16-inch size will offer expansive screen real estate, ideal for ing complex, high-performance applications on the go. Up to QHD+ resolution, a 16:10 aspect ratio and optional touchscreen ensure an unparalleled viewing experience.

With graphics NVIDIA RTX 2000, these devices provide the performance designers, engineers, and architects need to perform inference, rendering, and work with creative AI applications.

Córdoba Dell Pro Max 14 / Dell Pro Max 16
Available Sizes 14 inch / 16 inch
Maximum Screen Resolution Up to QHD+
Screen ratio 16:10
Touch screen Optional
Video card NVIDIA RTX 2000
Recommended Use Graphic Design, Engineering, Architecture, AI and Rendering
Portability Slim and portable design
Additional Resources Ideal for complex, high-performance applications on the go

Desktops 6j3414

A Dell presents a line of powerful and flexible desktops, suitable for various professional needs. Available in formats Micro, Slim and Tower T2, these desktops are designed to intensive tasks in different sectors, such as architecture, design and data analysis.

With advanced graphics options from NVIDIA and AMD, the models offer exceptional performance. In addition, the line Dell Pro AI Studio integrates cutting-edge technology to facilitate the development and management of artificial intelligence applications, making the workflow more efficient and agile.

Dell Pro Max Micro, Slim and Tower T2 2q6x6a

The Dell Pro Max Micro is a model considered ultra compact. Photo: Reproduction / Lili Puti.ng

For industry-specific applications such as architecture, design, and graphic and data analysis, the line Dell Pro Max offers scalable desktops in three form factors: Micro, Slim and Tower T2. They replace the old model Optiplex da Dell, each of these models being available with graphic options NVIDIA and AMD, optimized for the most demanding tasks.

The tower Dell Pro Max Tower T2 delivers exceptional single-threaded performance, while models Microphone e Slim are ideal for space-constrained environments, offering power in a compact form factor. These two desktops are designed to light AI workloads, ensuring versatility and efficiency for professionals in a variety of fields.

Córdoba Dell Pro Max Micro Dell Pro Max Slim Dell Pro Max Tower T2
Format Microphone Slim Tower (Tower T2)
Recommended Use Restricted spaces, compact tasks Limited spaces, intermediate tasks Robust performance, demanding tasks
Processing Optimized for lightweight AI and multitasking Lightweight AI and graph analysis Exceptional single-threaded performance
Graphics Cards NVIDIA / AMD (optional) NVIDIA / AMD (optional) NVIDIA / AMD (optional)
Specific Applications Architecture, design, graphic and data analysis Architecture, design, graphic and data analysis Architecture, design, graphic and data analysis
Spatial Efficiency Ultra compact Compact Broad but scalable
Versatility Ideal for small workstations Balanced for smaller areas Scalability for future needs
Workloads Mild Intermediaries Heavy

Dell Pro AI Studio 6e6p

A Dell is transforming artificial intelligence (AI) development on PCs with the Dell Pro AI Studio, considered the industry's most comprehensive PC AI toolkit. This innovation leverages NPU technology to make it easier to build and manage AI applications. With tools, frameworks, models, and templates validated by Dell, developers and IT s can build and manage AI software with simplicity and speed, regardless of the underlying processor. This approach is expected to reduce development and deployment time by up to 75%, cutting the time from six months to just six weeks in comparison.

O Dell Pro AI Studio it's part of Dell AI Factory, which helps companies scale, deploy, and manage AI across environments ranging from PCs to data centers. Dell AI Factory offers its customers access to the industry’s broadest AI portfolio, along with an open ecosystem of technology partners. This enables them to build AI applications that meet specific needs, varying budgets, and unique power requirements. With its integrated approach, Dell Pro AI Studio stands out as an efficient solution for companies that want to accelerate their journey in artificial intelligence.

Monitors 353p1j

The new monitors from Dell, including the Dell UltraSharp 4-inch 27K Thunderbolt Hub and Dell 32 Plus 4K QD-OLED, bring significant innovations to offer an optimized and productive viewing experience. Check it out!

Dell UltraSharp 4K Thunderbolt Hub 27-inch 1g601l

The Dell UltraSharp 4K Thunderbolt Hub 27-inch monitor features enhanced IPS Black, providing deep contrasts and advanced eye comfort. Photo: Reproduction / Dell.

the monitors Dell UltraSharp 4K Thunderbolt Hub 27-inch are designed for professionals who demand maximum performance and productivity. With the world's first display with technology Enhanced IPS Black, they offer a 3.000:1 contrast ratio, resulting in 47% deeper blacks and an 89% improvement in contrast ratio in a typical office environment, compared to conventional IPS. These monitors deliver an unparalleled visual experience, ideal for tasks that demand precision and clarity.

Additionally, these monitors are the world’s first 4K monitors to achieve the highest 5-star eye comfort certification (TÜV Rheinland Eye Comfort 3.0). They offer advanced eye-friendly features including low blue light emission, ambient light sensor and low-reflectance . With a 120Hz refresh rate, images are displayed smoothly and with less flicker, reducing eye fatigue and providing superior visual comfort, essential for long working hours.

Os Dell UltraSharp 4K Thunderbolt Hub 27-inch They’re also highly versatile, with Thunderbolt 4, USB-A and C, and RJ45 ports. They offer up to 140W of power delivery via USB-C Extended Power Range (EPR) to compatible PCs. Plus, front-facing pop-out ports make connectivity easy and provide 15W USB-C charging for phones and accessories. Compatible with both Windows and macOS, they allow for multi-monitor setups, making them ideal for dynamic and demanding work environments.

Córdoba Dell UltraSharp 4K Thunderbolt Hub 27″ (IPS Black)
Technology Enhanced IPS Black
Resolution 4K UHD (3840x2160)
Contrast Rate 3.000:1
Update Rate 120 Hz
Color Coverage 99% DCI-P3, 100% sRGB, 100% Rec709 (Delta E < 2)
Eye Comfort Certification TÜV Rheinland Eye Comfort 5 stars
Blue Light Reduction ConfortView Plus (reduction of up to 35%)
Ambient Light Sensor Yes
Connecting Ports Thunderbolt 4, USB-C (15W pop-out), USB-A, RJ45
Power Delivery (via USB-C) Up to 140W (EPR)
OS Compatibility Windows and macOS
Additional Resources Daisy-chaining 4K, low-reflectance , multitasking
Screen size 27 inches

Dell 32 Plus 4K QD-OLED 5d4j3s

The Dell 32 Plus 4K QD-OLED monitor uses QD-OLED technology, offering vibrant, high-precision colors and 3D spatial sound. Photo: Reproduction / Dell.

the monitor Dell 32 Plus 4K QD-OLED is an addition to the company's monitor portfolio. Dell, offering an AI-optimized viewing experience to deliver visual comfort and productivity features. Equipped with QD-OLED technology, this monitor delivers vibrant, crisp colors, ideal for professionals working in graphic design, video editing, and other tasks that require high color accuracy and detail.

With the increasing demand for larger, higher resolution screens, the Dell 32 Plus 4K QD-OLED meets both professional and leisure needs. QD-OLED technology delivers superior contrast and a wider color gamut, taking image quality to new heights. In addition, the monitor integrates AI-enhanced 3D spatial sound, providing an immersive audio experience that complements the high-quality viewing.

Just like the other models in the line UltraSharp, Dell 32 Plus 4K QD-OLED It has eye comfort certification, ensuring low blue light emission and a low reflectance . With a 120Hz refresh rate, the monitor delivers smooth, flicker-free visuals, reducing eye fatigue.

Córdoba Dell UltraSharp 32 Plus 4K QD-OLED
Technology QD-OLED (Quantum Dot Organic Light Emitting Diode)
Resolution 4K UHD (3840x2160)
Screen size 31.5 inches
Contrast Rate Top with QD-OLED (details not specified)
Update Rate 120 Hz
Color Coverage 99% DCI-P3, 100% sRGB, 100% Rec709 (Delta E < 2)
Eye Comfort Certification TÜV Rheinland Eye Comfort 5 stars
Blue Light Reduction ComfortView Plus (up to 35% reduction)
Ambient Light Sensor Yes
Audio Resources AI-enhanced 3D spatial sound
Connecting Ports Thunderbolt 4, USB-C (15W pop-out), USB-A, RJ45
Power Delivery (via USB-C) Up to 140W (EPR)
OS Compatibility Windows and macOS
Additional Resources Daisy-chaining 4K, multitasking, low-reflectance

Price and availability 1s705x

Most of the notebooks and monitors mentioned will be available in Brazil from the first quarter of 2025, except for the Dell 32 Plus 4K QD-OLED, available in May 2025. Photo: Reproduction / Dell.

the notebooks Dell Pro 13, 14, and 16, as well as its versions Plus and , will be available in Brazil in the first quarter of 2025. This includes models such as the Dell Pro 13 , Dell Pro 14 , and the Dell Pro 14 Plus 2-in-1. However, the Dell 14 Plus will not be available in Brazil, and the availability of Dell 16 Plus is yet to be confirmed.

monitors from Dell will also arrive in Brazil on specific dates. The models Dell UltraSharp 32 and 27 4K Thunderbolt Hub will be available on February 25, 2025. These monitors are ideal for professionals looking for superior performance in a dynamic work environment. Dell 32 Plus 4K QD-OLED will be available in May 2025, offering exceptional image quality for s who require high color accuracy and detail.

What do you think of the news from Dell na CES 2025? Tell us here Comment!

See also:

Source: Dell.

review by Jaime Ninece in 07 / 01 / 2025.

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