How does the algorithm work? TikTok? Since the explosion of the social network last year, this question is very common. The social network manages to present s with relevant content adapted to their tastes. Now, a report from The Wall Street Journal reveals more details of how the app shows all this. 5r711z
How the TikTok Algorithm Works: Discovery by Bots 191f8
O The Wall Street Journal created several fake s controlled by bots on the social network to study how the algorithm works TikTok. each of these bots had a specific interest, and they watched content on the app from the feed "For you“, which has personalized recommendations, pausing or replaying if interest was in between.
What was discovered is that for the algorithm it does not matter if the likes or comments on the videos, but how long they interacted with the content, whether just watching or any other interaction. In this case, the platform does not differentiate a video according to the 's interest, putting him in a situation where he can be exposed to more content that does not interest him.
The discovery of the study of The Wall Street Journal goes against what the TikTok talks about how the recommendations work. According to the social network, the recommended content on app are chosen based on how and for how long s interact with other videos. To avoid content that the does not want to see, the app recommends marking videos as “not interested”.
Watch the video where the The Wall Street Journal explains how he did the experiment and its results:
Source: The Verge, The Wall Street Journal, see
For more news on social media algorithms, how the Instagram algorithm works, keep an eye on showmetech.
