Elon Musk may challenge Claro, Tim and Vivo with Starlink in Brazil 2t454s

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The company already offers satellite internet in the country, now we should see Starlink's cellular plan in the coming years. Check out!

A Starlink, the satellite company of Elon Musk, is setting bold goals that could revolutionize voice and internet services for mobile devices. The company is already operating in Brazil, offering high-speed internet services to homes through antennas. The billionaire is thinking about transforming the telecommunications scenario in the near future, presenting significant challenges for traditional telephone operators, such as those already known Living, Clear e Team. Understand better below. 16u4q

Musk x Brazilian operators nt1e

Musk's plans are to implement, in 2024, the Starlink Direct to Cell, acting as a telephone operator providing voice and internet services directly to mobile devices — such as smartphones and tablets. Milene Louise Renée Coscione, partner in the telecommunications area at the law firm Machado Meyer, says: “It is a fact that Starlink will shake up the Brazilian telecommunications market”. However, Oi should not be impacted as it is no longer involved in the mobile operation.

Starlink distribution and coverage network in parts of South America. Image: Codav

According to Coscione, Starlink has already obtained authorization to operate non-geostationary satellites (artificial satellites that do not orbit the Earth at a constant altitude in relation to the equator) in Brazil. This gives the company the ability to provide nationwide coverage with its satellite constellation, which is a significant step towards offering nationwide telecommunications services.

As indicated on the North American company's website, the first phase of the service, scheduled for 2024, will be aimed at message packets. Then in 2025, operation with voice and data services is expected to begin. And soon after, in 2026, it is planned to introduce another service package aimed at operations related to Internet of Things (IoT). This progression indicates a commitment to developing a broad range of telecommunications services over time.

Starlink will impact the market Brazilian telecommunications and will challenge operators traditional in that it has coverage throughout the national territory.

Milene Louise Renée Coscione continues to say about an Starlink cell phone plan

Coscione details that Starlink has already obtained two licenses to operate in Brazil: SMS (Global Mobile Satellite Service) and the SCM (Multimedia Communication Service). With these authorizations, the company has the ability to offer a wide range of services, including voice, text messaging and broadband access. As a result, Starlink is positioning itself to provide cellular connectivity via satellite.

Foreign competition should arrive in the coming years 4z4q45

He notes that Starlink's business model has the potential to replace currently existing traditional services. However, Coscione points out that, currently, the prices of the company's services are still considered expensive for most Brazilian consumers.

Currently, to access the Internet services of Starlink, consumers need to purchase one of the antennas available, the price varies between $ 1.600 and $ 7.615. Additionally, you must choose one of the internet packages, whose current costs vary from R$184 to R$25 thousand per month.

Some of the plans offered by the company in Brazil. Image: Lucas Gomes, SMT

It is important to note that, given the diversity of prices and options, it is still uncertain how traditional telecommunications operators will respond to the service plans offered by Starlink. Competition and market response will be crucial aspects to watch as Starlink continues to expand its presence in the telecommunications sector in Brazil.

Coscione notes that, depending on the operating model that Starlink implements in Brazil, some local operators may also find opportunities to benefit. She mentions that the company has already adopted this approach in several countries around the world.

This flexibility of Starlink in collaborating or co-existing with local operators could lead to synergies or partnerships that could ultimately bring improvements in internet access and telecommunications infrastructure as a whole. The dynamics of the telecommunications industry in Brazil may continue to evolve as new alternatives, such as Starlink, gain a presence in the market.

Is it possible that Starlink establish partnerships with operators in order to fulfill the obligations of 5G and other network expansion projects, for example, in rural areas.

Completes Milene Louise Renée Coscione

And you, what did you think of the news? Ally or enemy of the current internet market in Brazil? Tell us Comment!

See also:

Government regulates “bets”, the market for online betting.

reviewed by Glaucon Vital in 27 / 10 / 23.

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