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In a conversation with investors to talk about the results of this entire conglomerate, the company's executives mentioned that they are, yes, in a merger between Discovery + e HBO Max. This is already happening next year, but without a specific date set. See more information.
How about a fusion between Discovery+ and HBO Max? 181q6h
Available in our country since June of this year, the HBO Max is one of the most complete services when we're talking about streaming. This is because in addition to Game of Thrones, all the movies in the saga Harry Potter and all the drawings that were broadcast on channels like Cartoon Network, there is a lot of original content.
And today, rumors are pointing out that the same service can get a new name, this arising from a merger between Discovery + e HBO Max. How or even when remains to be seen, but the behind-the-scenes talk exists.
J.B. Perrette, president and CEO from Discovery Streaming and International, mentioned today (04) at a conference that this could generate savings for the company that owns it, AT&T, perrette also took the opportunity to mention that a single service would serve as an “incredibly attractive buffet of technology”.
“There will be significant cost savings from the combination on one platform. I think there will also be significant consumer benefits from combining into one platform.”
JB Perrette, President and CEO of Discovery Streaming and International
It is also known that, if confirmed, the merger between Discovery + e HBO Max happen in two steps. The first one would be focused on first, putting all the content in the same place (but with the services being in two different tabs). Afterwards, everything would be transformed into just one “company”, where everything would be organized according to the types of content.
In May this year, the AT&T, which is a famous telecommunications company in countries such as the USA and Canada, carried out a merger between two companies in which it already owned: Discovery and the group Warner Media. This took time to actually come to fruition, where the process continues to this day, expected to be completed in 2022. Such a deal should generate a profit of US$43 billion (around R$215 billion). (https://hippainhelp.com/)
That way, it would actually be smarter to unify two streaming services on just one platform. Another person who was also at the same conference where the merger between Discovery + e HBO Max é David Zaslav, President and CEO of Discovery, where he mentioned that a good part of the people of the service that counts on the Harry Potter films and more, are also customers of the Discovery +. With that, the company that owns all this would be ing the useful to the pleasant.
Talking about market strategy, it would even be easier for the AT&T carry out this unification as a way of launching the Discovery + in countries where this is not yet available. Where the same person would not need to have two subscriptions in companies of the same company.
How are the contents? 1u4q4j
Nowadays, the HBO Max is a very complete platform, where you can find titles of science fiction, animation, drama, fantasy and much more. In this way, with the merger of Discovery + e HBO Max, everything would be placed on one platform. The process for this would have two steps and as you noticed, it is as if the subscriber had content from several channels at the same time.
If you have children, there are plenty of cartoons for this audience. Prefer action movies? This would also be available in the same service. The same goes for programs aimed at the whole family, such as decorating, cooking, etc.
This would go in the opposite direction of what the Disney did. As you know, Mickey's house also owns the entire conglomerate. FOX, but when she entered the world of streaming, she ended up choosing to separate the content she owns into two different services (Disney + e Star+). With this, a separation of the public was made, where people who prefer movies and series with a more “serious” tone end up being subscribers to the Star +.
Discovery+ in Brazil 666268
Despite a merger between Discovery + and HBO Max has been confirmed by executives from the company that owns both services, streaming that has content for the family is arriving in Brazil next week (09). The release date was confirmed by the company's own Twitter profile:
already talking about Discovery+ pricing, it is known that to have access to all seasons Cake boss, brothers at work and more, it will be necessary to pay R$21,90 per month, with a seven-day free trial. For those who prefer to make a annual subscription, there will be an option with 12 installments of BRL 16,24. As of December 08, the annual plan is increased: it costs 12 installments of R$ 18,90.
A platform is ready to be launched and anyone who signs up before launch gets a 25% discount when purchasing one of the plans. Versions of applications for tablets and smartphones will also be launched and it appears that there will be no options for those who watch content only on portable devices.
What do you think of a merger between Discovery + e HBO Max? Would you subscribe to a platform with content from both services? Say it below in the comments!
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Sources: Engadget e Fierce Video
