A device capable of changing habits. This is the proposal of a group from Boston, in the United States, which is raising funds for the new version of the fit bracelet Pavlok. 3u1sm
As fit bracelets are increasingly present in the routine of those who practice physical exercises. They can monitor heart rate, calories and even sleep quality.
But Pavlok brings a different proposal. She gives shocks to create new stimuli and associate new responses so that the can learn new habits, such as waking up early, meditating, learning a new language or eating healthier.
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The name was inspired by the Russian doctor Ivan Pavlova and yours classical conditioning. Conditioning consists of associating stimuli with a response. Pavlov was studying the salivation of dogs when he discovered the method. He noticed that the dogs began to salivate before they saw the food, coming to the conclusion that they had associated the experiment with gaining food.
From that he created another experiment. Pavlov came to associate the sound of a bell with the presentation of food. She first rang the bell, and then presented the food to the dogs. The dogs began to salivate at the ringing of the bell.
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“It's the first device that helps you form good habits, break bad habits, and keep your commitments, using whatever means necessary.”
Press release of crowdfunding
Pavlok begins with the punishment for misbehavior, the shock, and moves on to the positive for good behavior over time. To use the bracelet just the pavlok app and choose what you want to achieve.
The group ed the IndieGogo to collect 50 thousand dollars for the project, but it has already 255 thousand dollars.
It is already on pre-sale for US$199 and the app has versions for Android e iOS. The bracelet does not officially sell on Brazil, but the developers website has an international shipping option.
