Signal campaign showcases what Instagram and Facebook know about you (and gets banned!) 6m3q63

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The secure messaging app has launched a campaign where it shows the data that Instagram and Facebook collect about you. And that pissed off Facebook.

The discussion er data on social networks has been going on for a long time, but many people have no real idea of ​​what the Instagram knows ers as well as other networks like Facebook and Google.A campaign of Signal, the most -friendly messaging application in of the information it collects, wanted to show this to s through some ments on Instagram — which were promptly banned. 5l3tn

The Signal campaign that shows what Instagram and Facebook know ers 4672q

The campaign of Signal was made in such a way that it displayed to the s exposed to it some of the information that the Facebook, as a company collection on them. For example, if the is a newly married teacher, the information would be shown, in addition to some of the person's likes, such as whether he likes drawings or a singer. In the image below, the ment shows, in free translation: “You got this ment for being a pilates instructor newlywed who loves drawings. This ad used your location to know you are in La Jolla. You like parenting blogs and think about adoption for LGBTQ couples.” These ments would be broadcast on Instagram, in the middle of the feed of s.

signal campaign
One of the campaigns that would be run by Signal within Instagram.

"The Facebook it helps to sell information about people, except when it's to show what information about those people it has. Being transparent about how data is used is enough to get banned from the platform.”

Jun Harada, growth and communication manager at Signal.

This information is possible to appear to the s thanks to a tool of the Facebook Ads, which is also responsible for building ads for the Instagram, called Facebook Ad Manager. In it, the campaign owner can choose many options to serve as a goal for the campaign, such as focusing on people in recent relationships, cartoon fans, fans of pop divas or enthusiasts of liberal or conservative politics. It's really a lot that the Instagram knows ers from the data collected by the Facebook, which is its owner. The Signal campaign sought to show this and elucidate this data for those who received it.

Image of the Facebook Ad Manager platform.

It is not known specifically why the Facebook did not allow the campaign to be circulated, but as stated by the Signal, after the creation of the campaign, the ments and campaigns of the Signal No. Facebook Ads was banned. Considering that it only showed some of the information available to s, this situation looks pretty weird.

For more information on product safety from the Facebook, like the glitch that can leave s without access to WhatsApp, keep an eye on showmetech.

Source: Signal Blog, Tom's Guide

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