At the end of last year the singer Taylor Swift started a great controversy with the Spotify. In addition to writing for the The Wall Street Journal claiming that music streaming was undermining artists' earnings, she withdrew all your service discography. 1b4w32
Shortly afterwards Daniel Ek, CEO of Spotify, published an article defending the business model and revealing that the service's most-played artists, such as Taylor Swift, raise more than $6 million per year, individually.
But, what about for those who do not enter this hall of the most played? How many plays are needed in the Spotify for an artist earn the same that an album sold in iTunes? The Reddit SirSparrow - who identified himself as independent artist – revealed some numbers.
According to him, it is necessary 200 and 600 runs a full album to reach the same profit as a sale of the same album in the iTunes. He was very fair in the s, considering that Apple takes 15% of the album's sales and the distributor another 15%, in addition to the royalties for the covers.
Altogether, selling an album on iTunes would yield something between US$ 4,50 e US$ 7,00. The stated number of 200 to 600 plays on Spotify would generate the same profit.
The even made some interesting observations. The artist who has a contract with record company can get even less profit from Spotify. Not only because the artist needs to pay off his debts with the record company, but also because of the contracts they have with the recording services. streaming.
O Spotify has a page dedicated to artists, to explain the details about the broadcast. According to the company, they pay on average US$ 0.006 e US$ 0.0084 for each stream.
However, the is much more complicated than that, as payments depend on a series of factors, such as the country in which the song is being played, the percentage of s out of total s, an artist's royalty rate, and other factors.
Services such as Tidal, which do not offer any kind of free subscription, promise to change the landscape for artists. One of the reasons why the Spotify pays bad is the model freemium, which allows s to listen to music for free, being interrupted by commercials from time to time.
Being present on streaming services is not the best way to make money with music. But these platforms are great for boosting new artists.
