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Ongororo yakaitwa na Qualcomm ao IBOPE, nechinangwa chekuratidza saizi yemusika weBrazil smartphone, chimiro chevashandisi uye maitiro echikamu, yakaratidza inonakidza data pamusoro pemaitiro evatengi uye zvinangwa.
Yakaitwa muna 2014, tsvakurudzo inoumbwa nehurukuro dze2002 nezvikamu zvitatu zvakasiyana: varume nevakadzi; 16 makore kana kupfuura; Education Level; makirasi ehupfumi A, B, C, D uye E; matunhu ese (North, Central West, Northeast, Southeast and South).
Smartphone Kutenga: 24n26
Sekureva kwake, vatengi veBrazil vakabhadhara R $ 900,00 paavhareji kana uchitenga smartphone itsva muna 2014. Kukosha ndiko 14% yakakura kupfuura iyo yakanyorwa mugore rapfuura, iyo yaienderana R $ 700,00 pakati.
Chidzidzo ichi chakawana kuti 19% yehuwandu hweBrazil ine smartphone inoshandisa imwe yeanonyanya kushanda masisitimu aripo parizvino (iOS, Android e Windows Phone) Uyezve, 7% yevanhu vane mafoni ane mamwe masisitimu anoshanda (senge Blackberry, Bada, nezvimwewo).
Pakati pezvikonzero zvakapihwa nevapinduri zvekuve kana kutenga smartphone, kukosha kwekugara wakabatana nguva dzese kunoratidzika sechikonzero che67% yevanhu. Kunaka kwekuita zvinhu zvakati wandei panguva imwe chete kunotaurwa ne50% yevakapindura uye kushandiswa kwenharembozha kuwana masocial network seFacebook kunotaurwa ne30% yevakapindura.
Hukama nemaapplication: 395e56
Ongororo iyi yakaratidzawo kuti pane kuramba kukuru kwevaBrazil kubhadhara mapurogiramu. Ongororo iyi yakaratidza kuti 73% yevashandisi havangambobhadharira imwe, uye yakawedzera muzana muzana, 83%, haimbofa yakabhadhara chikumbiro chebasa. Vanobhadhara vanozviita vachishandisa makadhi echikwereti.
Kana zvasvika kumapurogiramu emahara, vashandisi vazhinji vachiri kutsvaga kurodha zvine chekuita nekunakidzwa nekuvaraidza. Pane vakabvunzurudzwa, vana pagumi vakati vane mafomu ese avanoda.
Kunakidzwa / varaidzo ikozvino zvikonzero zvikuru zvekurodha maapplication. Chido chinouya pachinzvimbo chechipiri.
3G/4G Kubatanidza: 5n3915
Chimwe chinhu chinonakidza chine chekuita nekutevedzera 3G high speed network e 4G / LTE. Kana zvasvika pakubatana, 100% yevaBrazil vane smartphone vanokwanisa kuwana internet. Pakati peizvi, 80% vane imwe mhando ye data service yakavakirwa pa 3G / 4G.
Vasara makumi maviri muzana vanoti vanoshandisa rudzi urwu rwesevhisi zvisina tsarukano uye kana vachida kuwana internet kuburikidza nemafoni, vanozviita kuburikidza neWi-Fi network.
Kunobva: Qualcomm/IBOPE Press Release.
