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Pachiitiko chakaitwa muNew York, the Amazon yakazogadzirisa AI iripo mumidziyo iri mudzimba dzevanhu vakawanda. Nezita re Alexa+, basa idzva rinouya nezvinhu zvinonakidza kuita kuti hupenyu hwedu hwezuva nezuva huwedzere kusimba uye kubvisa kudiwa kwekutumira marobhoti mirairo kuti tigamuchire zvatinoda. Ona zvese zvese izvozvi. 391a3g
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machira epanay, mutevedzeri wemutungamiri uye mutungamiriri wemabasa nemidziyo pa Amazon, akaenda pachikuva pachiitiko kuti aratidze Alexa+. Pfungwa yekambani ndeyekubvumira vashandisi kurega kushandisa mirairo nenzira yerobhoti pavanenge vachitaura nemubatsiri wega wekambani. Amazon.
Pamusoro pezvo, kambani inounza ndangariro uye kugona kududzira mamiriro kuAI, ichiibvumira kuyeuka hurukuro yakamboitwa. Naizvozvo, zvinoita kuti zvikwanise kuunza mhinduro zvichibva pane zvakambotaurwa nemushandisi, senge chikafu chaunofarira kana nzvimbo.
Zvigadzirwa mhete - Kambani yekamera inowanikwa ne Amazon muna 2018 - ichavawo nekubatanidzwa kukuru. Panguva yechiitiko, Panos Panay akabvunza kuti kangani vagari vepamba pake vakabuda kuti vafambe nembwa. Ruzivo rwekuendeswa uye kunyangwe zvakaunzwa svondo rino zvakataurwa netsva Alexa.
Pasinei nemidziyo mhete kwete kutengeswa zviri pamutemo muBrazil, the showmetech ane a runyorwa ruzere rwezvigadzirwa zveimba yakabatana inotengeswa pano, nezvose zvaunoda kuziva nezvenyaya yacho. Iva nechokwadi chekuzviongorora.
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Vhidhiyo yekusimudzira yevatsva Alexa inosimbisa app nyowani, interface uye webhusaiti nyowani yemubatsiri wega we Amazon. Panguva yechiitiko chanhasi, zvakagonekawo kuona kuti yakawana nzira nyowani dzekushandisa. Ngatipfuurei mune imwe neimwe yadzo zvino.
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Sezvakangoita Siri and the Google Gemini already bvumira, the Alexa itsva inosvika pakupedzisira kugumisa iyo nzira yekupa mamwe marobhoti mirairo kuitira kuti AI inzwisise. Panguva yemharidzo, Panos Panay akakwanisa kutaura naye Alexa nenzira yomuzvarirwo, sokunge uri kukumbira shamwari chimwe chinhu.
Zvino zvichave zvichiita kufonera iyo Alexa pasina chikonzero chekuti "Hei Alexa", inoratidzirwa ne Amazon. Kana uri kushandisa a Echo Ratidza, madiki eblue swirls anozoratidzwa pachiratidziri uye hwindo rekutaura (rinofanana ne ChatGPT) ichaonekwa.
A Alexa itsva yakagadzirwa nekambani yehungwaru yekugadzira anthropic, chibereko chekudyara kwemabhiriyoni mana emadhora akaitwa neAmazon muna Kurume wegore rapfuura. Rinenge gore gare gare, tiri kuona miuyo yemubatanidzwa uyu.
Panguva ino, unogona kugovera "chinenge chero chinhu" ne Alexa, kubva pamaemail kuenda kumaPDF uye mapikicha kuenda kune akanyorwa nemaoko makadhi. Mara Segal, mutungamiriri we Alexa, akabvunza AI kana achigona kushandisa simba rezuva pamba pake zvichibva pane gwaro reHOA raakagovera pakutanga. THE Alexa ipapo akapindura kuti aigona, achirangarira mamwe mashoko kubva mugwaro iroro (zvichida) munzira.
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Chimwe chezvinhu zvinotonhorera itsva yekutsvaga mimhanzi Alexa. Panzvimbo pekutaura ruzivo rwese nezve rwiyo, zvinogoneka kupa zvishoma zvidimbu zveruzivo kuitira kuti AI iwane mhedzisiro. Panos Panay akaita bvunzo inotevera: “ridza rwiyo urwu kubva Lady Gaga, mune duet ne Bradley Cooper, zvemufirimu”. THE Alexa+ vakakwanisa kuziva Zvishoma mumasekonzi mashoma.
Mubvunzo wakavhurika ndewekuti kubatanidzwa uku kuchashanda chete neiyo Amazon Music, munyika inotongwa Spotify e Apple Music mukutamba kwemimhanzi. THE Spotify yakataurwa senge sarudzo yekuti Alexa + iridze mimhanzi mukuburitswa kwenhau, saka ngatimirirei kutangwa kwe Alexa itsva kuziva kuti izvi zvichaitika sei mukuita.
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ne Zvishoma kutamba mumba, Panos Panay akaita kufamba kwakashinga: akakumbira mubatsiri wake kuti aise chiitiko mufirimu Nyeredzi Inoberekwa pane chii Lady Gaga e Bradley Cooper imba duet. Chiitiko chacho chairatidzwa zvakananga pane smart TV yakabatana kune imwecheteyo Wi-Fi network, pasina chikonzero chekudzvanya chero mabhatani.
Kusahadzika kwakafanana nemimhanzi kuri muvhidhiyo kutenderera: hazvisi pachena kana ichi chiito chichangoshanda nacho Prime Video kana kuti mamwe masevhisi achatsigira izvi - izvo zvingashanda kana bhaisikopo risipo Prime Video. Ngatimirirei bvunzo dzekutanga.
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Kana uine zvinopfuura imwe Echo Dot Mumba mako, iwe unozogonawo kusarudza kuti ruzha rwunobva kupi. Semuenzaniso: kana uine smart speaker kubva Amazon parutivi rumwe norumwe rweimba, unogona kusarudza nzvimbo iyo inzwi richabva.
Izvo zvakafanana zvinoenda kune magetsi ekudzora: iwe hauchadi kutaura zita chairo rekamuri kuti shanduko iitwe. MuUS, kune kubatanidzwa ne akati wandei maapplication uye masevhisi. Pakati pavo: GrubHub, OpenTable, Ticketmaster, Yelp, Thumbtack, Vagaro, Fodor's, TripAdvisor, Amazon, Whole Foods Market, Uber, Spotify, Apple Music, Pandora, Netflix, Disney+, Hulu, Max, zvishandiso zvakangwara kubva kumakambani akaita saPhilips Hue, Roborock, uye Lutron.; nezvimwe zvakawanda.
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Zvinotevera zvakaziviswa: Ongorora ne Alexa e Nyaya ne Alexa. Izvo zvakagadzirirwa "kukurudzira kuda kuziva uye kugona kwemwana." Pamusoro pezvo, kana ichishandiswa nemwana, chimiro chinoburitsa nyaya dzakakwana kubva pakatanga kuburikidza nemirairo yezwi. Mumwe muenzaniso wakapiwa waiva kugadzira “nyaya yeshato ine ndebvu inoridza saxophone.”
Iyo ficha ichave iripo kune vanyoreri ve Amazon Vana +, iyo muUS inogona kunyoreswa kune $5,99 yevanonyoresa Amazon Prime uye $7,99 pamwedzi kune vasiri nhengo Prime. Sevhisi inovimbisa kuwanikwa kwemabhuku, mavhidhiyo, mitambo nemaapplication uye inowanikwa kuvana vane makore 3 kusvika 12.
Alexa haisi kungopindura mubvunzo kana kutaura nyaya, ari kuvhura kufunga kwavo. Ari kuita navo nenzira itsva, kuburikidza nehurukuro dzechisikigo uye nemifananidzo yakapfuma.
Mara Segal, mutungamiriri we Alexa.
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Ichi ndicho chimwe chekushandiswa kwakakwana kwe Alexa+. Pakutsvaga maresitorendi kuburikidza ne ungira ratidza, sarudzo dzinoverengeka dzicharatidzwa pachiratidziri. Chinonyanya kufadza ndechekuti mubatsiri anoyeuka hurukuro dzakapfuura uye kutaura zvinofarirwa nevana vako kana kunyange zvako. Pakusarudza pane imwe yesarudzo dzakapihwa na Alexa itsva, unogona kusarudza kuita kuti mubatsiri wako achengete, odha chimwe chinhu kuti azotumirwa, kana kutoisa odha yakananga yekutora.
Kumwe kushandiswa kwakanaka kwekuchengetedza kuri muapp ber: kana uchikumbira kuti turbocharged mubatsiri Amazon odha motokari yekufambisa, unogona kutarisa zvingasarudzwa kuti uwane mutengo wakanakisisa uye, mushure mekusarudza, ingopa murairo Book It, Alexa (Alexa, ita chengetedzo).
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Pakupedzisira, iyo Alexa Plus yakabatanidzwa nehungwaru hwekugadzira Suno, iyo inogona kugadzira mimhanzi kuburikidza nemirairo yemavara akasiyana-siyana uye yaitove nyaya ye nyaya pano showmetech. Daniel Rausch, mutevedzeri wemutungamiri we Alexa e ungira, akakwira pachikuva kuti akumbire kuti rwiyo rwerudo rwaanonzwa nekatsi yake rwusikwe ipapo ipapo.
Odhiyo, inogona kugadziridzwa munguva chaiyo, yakaunzwa mumasekonzi mashoma, pasina imwe mari yekuwedzera. Rausch akataurawo kuti Alexa itsva ine vadyidzani vakati wandei - kubva kumakambani akati wandei ari nyanzvi munyaya yacho - sesosi.
Panguva yechiitiko, logos yemakambani akadai Samsung, Xbox, Wall Street Journal nezvimwe uye akataura kuti hurongwa hutsva "agnostic" maererano neLLMs, nguva dzose vachibvunzurudza vamiririri ava nyanzvi maererano nezvinodiwa nemushandisi iye zvino.
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A Alexa itsva ichatanga kuyedza muUS kubva munaKurume 2025, nekutanga kunoitika "mumwedzi iri kuuya", asi zuva chairo uye kusvika muBrazil hazvisati zvaburitswa. Zvichave zvichigoneka kuve nemahara kuwana Alexa+ kana uri subscriber Amazon Prime kana, kana iwe usiri munyoreri Prime, iwe uchafanirwa kubhadhara US$19,99 pamwedzi.
Wafungei Alexa itsva? Unoda kuishandisa sei muhupenyu hwako hwezuva nezuva? Tinyorere pa mashoko!
Onawo
Neruzivo: vava kuda l Tech Crunch l Engadget (1 e 2) l Amazon
Ongororo yemavara yakaitwa na Jaime Ninece musi wa 26/02/2025
