The 2m2k3r
Kutsvaga Panorama Mobile Nguva/Bhokisi reMaonero, yakatangwa muna Kubvumbi, inopa data rakakodzera pamusoro pemaitiro evashandisi ve smartphone muBrazil. Imwe yeakanakisa kuenzanisa kweanonyanya kushandiswa magariro mapuratifomu, zvichiratidza chikamu cheiyo yakaiswa base munyika. Uyezve, tsvagiridzo inoburitsa rondedzero ye inonyanya kufarirwa mapurogiramu paBrazilian cell phone screen, pamwe nemaapplication akavhurwa zvakanyanya zuva rese uye ayo maBrazilians anopedza nguva yakawanda. Imwe pfungwa yakafukidzwa ndeyekutarisa musika wekutepfenyura zvikumbiro zvemafirimu uye akateedzana, mimhanzi uye nharembozha, ichipa ruzivo rwakakosha kumakambani ari muchikamu uye vanofarira kunzwisisa mafambiro mumusika wedhijitari munyika. 394e6g
Muchikamu chino, iwe unonzwisisa kuti imwe yeiyi data inoratidza sei zvakajairika hunhu hweanonyanya kufarirwa maapplication pakati pevashandisi veBrazil smartphone. Ongororo yeanonyanya kushandiswa magariro mapuratifomu, maapplication aripo pa mudzimba uye iyo yakavhurika zvakanyanya zuva rese inogona kupa ruzivo rwakakosha mune zvaunofarira uye maitiro evashandisi muBrazil.
Tsvagiridzo inoratidza maitiro ekushandiswa kweapp nemaBrazilians 2h6j6z
MaBrazilians ekushandisa mashandisiro maitiro anoratidza anochinja uye akasiyana dhijitari mamiriro, anoratidza zvido uye maitiro evashandisi ve smartphone munyika. O Instagram, semuenzaniso, inomira seimwe yeanonyanya kufarirwa mapuratifomu, anozivikanwa nemaitiro ayo ekuona anokwezva iyo inokwezva vese vanogadzira zvemukati uye vanofarira vanoona. Kuvapo kwayo pa90% yeBrazil smartphones inosimbisa kubatana kwakasimba kune vashandisi neiyi social network, iyo inopfuura kungogovana mafoto nemavhidhiyo, ichiva chimiro chekutaura uye kushamwaridzana.
Imwe application yakawana mukurumbira ndeye Kwai, iripo mu40% yemidziyo. Iyi ipfupi uye yekugadzira vhidhiyo chikuva yakawana vateereri vakakosha, kunyanya pakati pevadiki, vanoiona iri nzira inonakidza uye inodyidzana yekugovana nguva dzemazuva ese. O LinkedIn, TikTok uye X (yaimbova Twitter), ine 38%, 29% uye 28% yebhesi yakaiswa, zvichiteerana, inoratidzawo kusiyana kwezvido zvevashandisi veBrazil, vanotsvaga nzira dzakasiyana dzekudyidzana uye zvemukati mune zvavanosangana nazvo online.
Pamusoro pekuzivikanwa, tsvakiridzo inoratidza kuti iyo WhatsApp Ndiyo yakanyanya kuvhurwa application zuva rese, ichiratidza kukosha kwayo mukutaurirana kwemazuva ese eBrazil. Already the Instagram inomira pachena sechishandiso icho vanhu vekuBrazil vanopedza nguva yakawanda vachiona zvirimo, zvichiratidza kwete chete mwero wepamusoro wekushandisa, asiwo nhanho yakakosha yekubatanidzwa kune chikamu chevashandisi.
Idzi data rinoratidza kuti maapplication akave sei chikamu chakakosha chehupenyu hwemadhijitari eBrazil, kwete chete sematurusi anoshanda, asiwo mapuratifomu ekutaura, varaidzo uye hukama hwemagariro. Ivo vanoratidza mafambiro uye zvido zvevanhu vari kuramba vachibatana uye vanoita zvedhijitari.
Anonyanya kufarirwa pasocial network 1z4a3u
As social network kuita basa rakakosha muhupenyu hwedhijitari hwevaBrazil, vachiratidza zvavanofarira uye maitiro avo online. Maererano neongororo Panorama Mobile Nguva/Bhokisi reMaonerokana Instagram inobuda seimwe yeanonyanya kufarirwa network, aripo mu90% yemafoni emafoni munyika. Iyi ipuratifomu yekuona yave kuwedzera vashandisi vakawanda, zvakanyanya nekuda kweiyo mushandisi-inoshamwaridzika interface uye kutarisa pamifananidzo nemavhidhiyo.
Imwe inoshandiswa zvakanyanya pasocial network ndeye Facebook, ine 79% yekuiswa pamafoni eBrazil. Kunyangwe iri chikuva chekare, iyo Facebook ichiri kuchengetedza hwaro hwakasimba hwevashandisi munyika, ichiva chishandiso chakakosha chekugovana zvemukati uye kugarisana kwevanhu.
O TikTok, kunyangwe ichangoburwa, yakatosvika kune yakakosha mushandisi base, ine 38%. Chikumbiro chayo chemavhidhiyo mapfupi uye ekugadzira zvakanyanya kukunda pamusoro pevateereri vadiki, ichiva imwe yeanokurumidza kukura masocial network mumakore achangopfuura.
O X (yaimbova Twitter), ine 28% yakaiswa base, inomirawo se microblogging platform apo vashandisi vanogona kugovera pfungwa, nhau uye maonero munguva chaiyo. Kunyangwe kuve nehwaro diki pane mamwe network, X ichiri yakakosha sosi yeruzivo uye nhaurirano kune vazhinji vekuBrazil.
Zvizhinji zvakashandiswa zvikumbiro 2x2h2s
Iwo maapplication anonyanya kushandiswa nemaBrazilians anoratidza maitiro avo uye zvavanoda munyika yedhijitari. Maererano neongororo Panorama Mobile Nguva/Bhokisi reMaonerokana WhatsApp Ndiyo inonyanya kuvhurwa application zuva rese, ichinyanya kushandiswa ne51% yevakapindura. Ichi chishandiso chekutumira mameseji chakakosha pakukurukurirana kwemazuva ese, kungave kwekutaura kwega, mapoka kana kushandiswa kwehunyanzvi.
Chechipiri, the Instagram inomira pachena seapp iyo vanhu vekuBrazil vanopedza nguva yakawanda vachiona zvirimo, ne36% yevakapindura vachiratidza kuti ndiyo app yavanoshandisa nguva yakawanda pairi. Iyi foto uye vhidhiyo yekugovera pasocial network yakakurumbira kune ayo anogara achigadziridzwa ezvinoyevedza zvemukati izvo zvinochengeta vashandisi kubatikana kwenguva yakareba.
O Facebook, kunyangwe iine diki mushandisi base, ichiri imwe yeanonyanya kushandiswa pasocial network, ine 22% yevakapindura vachiratidza sekushandisa kwavanoshandisa nguva yakawanda pairi. Iyi puratifomu inoramba iine sosi yakakosha yenhau, ruzivo uye kushamwaridzana kwevazhinji vekuBrazil.
Mamwe maapplication akakurumbira maererano nekushandiswa kazhinji anosanganisira YouTube, ine 29% yevakapindura vachiratidza seimwe yemapurogiramu avanovhura zvakanyanya muzuva rose, uye TikTok, iyo yave kuwedzera mukurumbira pakati pevashandisi vechidiki, ne17% yevakapindura vachiratidza seapp yavanovhura zvakanyanya zuva rese. Iyi data inoratidza zvakasiyana-siyana zvekushandisa zvinoshandiswa nevaBrazilian muhupenyu hwavo hwezuva nezuva, mumwe nomumwe achishumira zvakasiyana-siyana zvido uye zvido, asi zvose zvichiita basa rinokosha muupenyu hwedhijitari hwevaBrazil.
WhatsApp inomira pakati pemapurogiramu makuru munyika n3p3b
O WhatsApp inomira seimwe yeanonyanya kushandiswa maapplication muBrazil, ari kugamuchirwa zvakanyanya nekuda kwekushanda kwayo uye nyore. Iine nyore uye inoshanda interface, iyo WhatsApp inokutendera iwe kuchinjana mameseji, izwi uye vhidhiyo mameseji nekukurumidza uye zviri nyore. Pamusoro pezvo, iyo app inopa maficha akadai seyemahara izwi uye vhidhiyo kufona, gwaro uye kugovera nzvimbo, kusangana nevashandisi vakasiyana kutaurirana zvinodiwa.
mukurumbira we WhatsApp inoratidzwa kwete chete mukuvapo kwayo kazhinji pachiratidziro chemba cheBrazilian smartphones, asiwo mukukoshera kwayo kushandiswa kwezuva nezuva. Maererano nekutsvakurudza Panorama Mobile Nguva/Bhokisi reMaonerokana WhatsApp Ndiyo yakanyanya kuvhurwa application nemaBrazilians zuva rese, zvichiratidza kukosha kwayo mukutaurirana kwemazuva ese. Uyezve, iyo WhatsApp ndicho chishandiso icho vanhu vekuBrazil vanopedza nguva yakawanda, vakamira sechishandiso chakakosha chekugara wakabatana neshamwari, mhuri uye vashandi pamwe navo.
Chimwe chinhu chakakodzera ndechekuti, kana maBrazilians achingogona kuve neapplication imwe chete pamafoni avo, ruzhinji rwaizosarudza WhatsApp. Kunyangwe pakave nekudonha kukuru kwechiratidzo ichi zvichienzaniswa neyakapfuura edition yeongororo, kubva pa52% kusvika 46%, the WhatsApp ichiri kuchengetedza chinzvimbo chinotungamira mune iyi, ichiratidza kukosha kwayo kune vashandisi veBrazil seyakanyanya kukosha application pamidziyo yavo.
Kunyangwe nekuwedzera kwemakwikwi uye nekusiyana kwezvikumbiro zviripo, iyo WhatsApp inoramba iri sarudzo yakasarudzika yevaBrazil pavakabvunzwa kuti ndeipi app yavaizove nayo kana vakasarudza imwe chete. Kuita kwayo kwakasiyana-siyana, kuchengetedzeka uye nyore kushandisa kunopa chinzvimbo chayo seimwe yeanonyanya kufarirwa uye akakosha maapplication evashandisi ve smartphone muBrazil.
Anonyanya kufarirwa maapuro pahwindo remba 53e30
Tsvaga pazasi runyorwa rwegumi anonyanya kufarirwa maapplication ari pachiratidziro chemba cheBrazilian smartphones. Aya maapplication anoshandiswa zvakanyanya nevashandisi uye anoratidza kutaurirana kwevanhu uye varaidzo zvido uye zvido, zvichipihwa nyore kuwana aya maapuro nekukurumidza.
Bank yeBrazil 5m3i4v
O Bank yeBrazil inomira pachena seimwe yeanonyanya kushandiswa pazviratidziro zvekumba zveBrazilian smartphones, inogara pachinzvimbo chegumi pane rondedzero yeanonyanya kufarirwa maapplication munzvimbo ino. Kuvapo kwayo nguva dzose kunoratidza kukosha kwedhijitari yebhangi masevhisi uye kuvimba kwevashandisi muchikoro. Kushandiswa kwe Bank yeBrazil inopa huwandu hwakasiyana hwezvinhu, zvinosanganisira chiyero uye chirevo kubvunza, kubhadhara mabhiri, kutamiswa uye kuisa mari, kupa nyore uye kushanda kune vatengi. Inowanikwa kudhaunirodha pamidziyo Android e iOS, iyo app inosimbisa kuzvipira kwe Bank yeBrazil mukupa zvigadziriso zvitsva uye zvinokwanisika kune zvaunoda zvemari.
teregiramu n2m1m
O teregiramu inogara pachinzvimbo chepfumbamwe pane rondedzero yeanonyanya kufarirwa maapplication pachiratidziro chekumba cheBrazilian smartphones, ine hwaro hwakaiswa hwegumi%. Iyo yekukurumidza meseji application yakamira kunze kwekuchengetedza kwayo uye maficha epamberi, ichikwezva vashandisi vakawanda uye vakawanda. MuBrazil, the teregiramu inoshandiswa pakukurukurirana kwevanhu uye nenyanzvi, kuva imwe nzira ye WhatsApp, kunyanya mushure mekuchinja kune ekupedzisira mitemo yekuvanzika. O teregiramu inopa zvinhu zvakaita semeseji yakavanzika, kuzviparadza kwemeseji, mapoka ane nhengo dzinosvika mazana maviri ezviuru uye mukana wekugovana mafaera anosvika 200GB. Inowanikwa kudhaunirodha pamidziyo Android e iOS, Teregiramu yakawana nzvimbo pakati pevaBrazil vachitsvaga kukurumidza uye inobudirira yekutaurirana chikuva.
Spotify 3m3v1d
O Spotify inogara pachinzvimbo chechisere pane rondedzero yeanonyanya kufarirwa maapplication pachiratidziro chekumba cheBrazilian smartphones, ine hwaro hwakaiswa hwe11%. Chishandiso chinomira seimwe yemapuratifomu makuru ekutepfenyura mimhanzi munyika, ichipa vashandisi raibhurari yakakura yemimhanzi, podcasts uye odhiyo zvemukati. As Spotify, vanhu vekuBrazil vanogona kuwana mimhanzi yavo yavanoda chero nguva, kugadzira playlists, tsvaga maartist matsva uye maalbum, uye kunyange kudhawunirodha mimhanzi yekuteerera pasina Indaneti. Inowanikwa kudhaunirodha pamidziyo Android e iOSkana Spotify yanga iri sarudzo yakasarudzika yevazhinji vekuBrazil kana zvasvika pakutepfenyura mimhanzi, ichipa yakakwana uye yakasiyana mumhanzi ruzivo.
Cashier yh2t
kushandiswa kwe Federal Savings Bank inogara pachinzvimbo chechinomwe pane rondedzero yeanonyanya kufarirwa maapplication pachiratidziro chekumba cheBrazilian smartphones, iripo pa11% yemidziyo. Inowanikwa kudhaunirodha pamidziyo miviri Android vangani iOS, iyo application inopa huwandu hwakasiyana hwebhengi uye masevhisi emari kune vashandisi. Nayo, iwe unogona kutarisa chiyero chako uye chirevo, kubhadhara mabhiri uye kutamisa, kuwana mabhenefiti emagariro akadai FGTS and the Bolsa Família, kunze kwekuridza lottery uye kuwana ruzivo pamusoro pezvirongwa zvedzimba senge Imba yangu, hupenyu hwangu. Iine intuitive interface uye yakazara maficha, iko kushandisa Cashier Chave chiri chishandiso chakakosha kumamirioni evaBrazil, chinopa nyore uye kushanda mukugadzirisa mari dzavo.
ber u4jg
kushandiswa kwe ber inogara pachinzvimbo chechitanhatu pane rondedzero yeanonyanya kufarirwa maapplication pachiratidziro chemba cheBrazilian smartphones, iripo pa13% yemidziyo. Inowanikwa kudhaunirodha pamidziyo Android e iOS, iyo app yakashandura musika wezvifambiso zvemudhorobha nekupa imwe nzira iri nyore uye inokwanisika kune echinyakare tekisi. As ber, vashandisi vanogona kukumbira kuchovha nematepi mashoma pane yavo smartphone skrini, kutevera nzira yemutyairi munguva chaiyo, uye kubhadhara nekukurumidza uye zvakachengeteka kuburikidza neapp pachayo.
YouTube 24205g
O YouTube inogara pachinzvimbo chechishanu pane rondedzero yeanonyanya kufarirwa maapplication pachiratidziro chemba cheBrazilian smartphones, iripo pa14% yemidziyo. Inowanikwa kudhaunirodha pamidziyo Android uye iOSkana YouTube ndiyo inonyanya kufarirwa pasi rose yekugovana mavhidhiyo, inopa vashandisi mukana kune zvakasiyana siyana zvemukati, zvinosanganisira mavhidhiyo emimhanzi, tutorials, vlogs, nezvimwe. As YouTube, vashandisi vanogona kuona, kufanana, kutaura uye kugovera mavhidhiyo kubva kuvagadziri vavanoda, pamwe nekugadzira yavo yekutamba uye chiteshi.
Nubank 4n732v
O Nubank inogara pachinzvimbo chechina pane rondedzero yeanonyanya kufarirwa maapplication pachiratidziro chemba cheBrazilian smartphones, iripo pa14% yemidziyo. Inowanikwa kudhaunirodha pamidziyo Android uye iOS, kushandiswa Nubank yakasandura musika wekubhanga nekupa ruzivo rwakareruka, rwuri pachena uye rusina hutungamiriri. As Nubank, vashandisi vanogona kubata mari yavo nemazvo, kubhadhara, kutamisa, kutarisa chiyero chekadhi rechikwereti uye muganho, pamwe nekutarisa zvese kutengeserana kunoitwa munguva chaiyo. Iine intuitive interface uye hunyanzvi maficha, iyo Nubank app yave sarudzo yakakurumbira pakati pevaBrazil vanotsvaga kuita uye kutonga kwemari muhupenyu hwavo.
Facebook 6k2t58
O Facebook inogara pachinzvimbo chechitatu pane rondedzero yeanonyanya kufarirwa maapplication pachiratidziro chemba cheBrazilian smartphones, iripo pa33% yemidziyo. Inowanikwa kudhaunirodha pamidziyo Android uye iOSkana Facebook ndeimwe yeanonyanya kushandiswa pasocial network munyika, ichipa vashandisi mukana wekubatana neshamwari uye mhuri, kugovana nguva, uye kufambidzana nenhau dzichangoburwa uye maitiro. As Facebook, vashandisi vanogona kugadzira maprofile, kutumira mafoto nemavhidhiyo, kugovera mamiriro ekugadzirisa, uye kupindirana kuburikidza nemakomendi, zvavanoda, uye meseji yakavanzika. Nechikuva chakasiyana uye zviwanikwa zvakaita semapoka, zviitiko uye mapeji, iyo Facebook chave chikamu chakakosha chehupenyu hwedhijitari veBrazil.
Instagram 2f3552
O Instagram inogara pachinzvimbo chechipiri pane rondedzero yeanonyanya kufarirwa maapplication pachiratidziro chemba cheBrazilian smartphones, iripo pa51% yemidziyo. Inowanikwa kudhaunirodha pamidziyo Android uye iOS, o Instagram ndeimwe yeanonyanya kushandiswa pasocial network munyika, inozivikanwa nekutarisa kwayo pakugovana mafoto nemavhidhiyo. As Instagram, vashandisi vanogona kugovana nguva kubva kuhupenyu hwavo hwezuva nezuva kuburikidza nemifananidzo uye mavhidhiyo mapfupi, kushandisa mafirita uye edits, kutaurirana nevamwe vashandisi kuburikidza nekuda, makomendi uye meseji yakananga, uye kunyange kuongorora zvirimo kubva akasiyana profiles kuburikidza netabhu kuwanikwa.
Whatsapp 6y625x
O WhatsApp inoramba ichinyanya kushandiswa pachiratidziro chemba cheBrazilian smartphones, ichichengetedza chinzvimbo chayo chakatanhamara pakati pevashandisi. Maererano nekutsvakurudza Panorama Mobile Nguva/Bhokisi reMaonerokana WhatsApp yakaratidza kukura mukuvapo kwayo pachiratidziro chemba, ikozvino iri pa58% yemidziyo, nepo mushanduro yapfuura yaive pa55%. Kuwedzera uku kunoratidza kukosha kwechikumbiro chevaBrazil, vanoishandisa senzira yavo huru yekutaurirana, ingave yekukurukurirana kwega, mumapoka kana kushandiswa kwehunyanzvi. O WhatsApp inowanikwa ye Android uye IOS.
Pamusoro pezvo, tsvagiridzo iyi inoratidza mamwe anonakidza kusiyana kwevanhu mukushandiswa kweInternet. WhatsApp. Semuyenzaniso, chikumbiro chacho chinowanikwa zvakanyanya pachidzitiro chevakadzi (61%) pane chevarume (54%), uye zvakare chinowanikwa paimba yevechidiki vane makore 16 kusvika 29 (64%) kupfuura vanhu vane makore. 30 kusvika 49 makore (56%) uye vane makore makumi mashanu kana kupfuura (50%). Panyaya yemari yemhuri pamwedzi, the WhatsApp Iri pachiratidziro chekumba che60% yemafoni emafoni mumakirasi A neB, 58% mukirasi C uye 54% mukirasi D neE.
Onawo:
Source: Mobile Time e Mobile Time.
Yakaongororwa na Glaucon Vital musi wa9/5/24.
