The 2m2k3r
Ongororo ichangobva kuitika yakashamisa payakaratidza kuti Chizvarwa Z anowa zvakanyanya pazvibhakera pane Boomers, pasinei nekukura muzera re digital. Ichi chiwanikwa chinomutsa mibvunzo inokatyamadza nezve maitiro ehunhu uye zvinhu zvinokonzeresa mutsauko uyu usingatarisirwe mukusagadzikana pakati pemapoka emarudzi akasiyana. 1r7124
Kuti unzwisise zviri nani zvikonzero zviri shure kweizvi zvinonetsa maitiro, the showmetech inoongorora data rakapihwa netsvagiridzo yakaenzanisa Generation Z vs Boomers!
Kukura kweDigital Scams 2j4f5t
Muchiitiko chazvino, the digital scams dzave dzakajairika dzinotyisa, nekusimbisa pakurwisa ne phishing, zvichiunza kutyisidzira kuri kukura kuchengeteko uye kuvanzika kwevose vari vaviri vanhu uye masangano. MuUnited States, semuenzaniso, nyaya dzehutsotsi hwemhando iyi dzakawedzera ne36% muna 2023 chete. Gore rapfuura, hutsotsi hwepamhepo hwakakura ne35% muBrazil, nepo North America yakarasikirwa neUS $ 12,5 bhiriyoni nekuda kwekurwiswa kwedhijitari.
Zvinoshamisa kuti Gen Z inowira scams kupfuura boomers. Chidzidzo chakaitwa na Delloite zvakaratidza kuti vechidiki veGen Z vanhu muUnited States vane mukana wakapetwa katatu wekubatwa nehutsotsi hwepamhepo kupfuura nhengo dzechikuru munharaunda. Mutengo wekurwiswa uku kune vechidiki unogara uchikwira, sezvakaratidzwa ne2023 report kubva Yemagariro Catfish pamatsotsi edhijitari, ayo airatidza kurasikirwa kweUS$210 miriyoni pakati pevakabatwa vari pasi pemakore makumi maviri muna 20 chete.
Generation Z ine dambudziko guru rekuziva matsotsi 57em
A Chizvarwa Z, inosanganisira avo vakazvarwa pakati pa1995 na2010, inozivikanwa nekurudziro yetsika, tsika yekuvandudza uye kuvhurika kwekutyora paradigms. Aya madzinza edhijitari ane maitiro akawanda kune nguva, anoratidzirwa nekugona kuita akati wandei mabasa panguva imwe chete. Pasinei nemaonero avo echokwadi, anoshivirira uye anoshanda, vanosanganawo nematambudziko ehutano hwepfungwa sezvavanorota kuumba nyika iri nani.
Vakarerwa munzvimbo inonyudzwa yedhijitari kubva pakuzvarwa, nhengo dzeGen Z ndivo chizvarwa chekutanga kukura munyika yakanyatsobatanidzwa nehunyanzvi. Nekudaro, kunyangwe iyi yakadzika tekinoroji kunyudzwa, ivo vanogara vachibatwa nedhijitari scams. Tsvakurudzo yakaitwa na Deloitte inoratidza kuti vechidiki muboka iri ndivo vanonyanya kutariswa nekurwiswa kwecyber zvichienzaniswa nasekuru nasekuru vavo, vane mukurumbira Boomers.
Zvichienzaniswa nezvizvarwa zvekare, nhengo diki dzinotarisana nemitengo yepamusoro yekushungurudzwa mune dzakasiyana siyana dzedhijitari scams. MuUnited States, Gen Z vechidiki vane mukana wakapetwa katatu kuti vawirwe nezvitsotsi kupfuura maBoomers, paine 16% yevechidiki vakabatwa. Pamusoro pezvo, ivo zvakare vane mukana wekuve nemaakaundi avo edhijitari, aine 17% yekubira mwero pakati pavo.
Chinhu chinoshungurudza chakaburitswa mubvunzurudzo ndechekuti 14% yeGen Z vakapindura vakati ruzivo rwenzvimbo yavo rwakashandiswa zvisina kufanira, chikamu chepamusoro kupfuura chero chimwe chizvarwa. Naizvozvo, kunyangwe nekuziva kwavo nezvekuchengetedzwa kwepamhepo, vanhu vechizvarwa chino vanobuda sevanonyanya kubatwa nedhijitari, zvichienzaniswa neMillennials neBoomers.
Boomers, iyo pre-internet chizvarwa 2p596p
Os mucheche boomers chizvarwa chakazvarwa mukati menguva yapashure peHondo Yenyika II, pakati pema1940 nema1950, vamwe vachifunga nezvevakazvarwa mukutanga kwema1960 kuve chikamu chehuwandu hwevanhu. Zvakakosha kuziva kuti izwi rokuti "boomers” inobva pakuwedzera kukuru kwenhamba yevana vanozvarwa munguva ino yekare.
Chizvarwa ichi chakapesvedzerwa zvakanyanya nezvinotsanangura zviitiko zvehudiki hwavo, seHondo yeVietnam neCold War. Vakakurira munguva yebudiriro yehupfumi uye kugadzikana munharaunda, vachigadzira maonero avo uye hunhu maererano nekushanda nesimba, kuzvipira kwemhuri, uye kugadzikana kwemari. Pamusoro pezvo, ivo vanowanzobatanidzwa nemaonero echinyakare ezvemagariro netsika.
Sevabereki veGen Z nasekuru nasekuru, vakaratidza hunyanzvi muhunhu hwedhijitari. Tsvakurudzo ye Delloite zvakaratidza kuti chikamu chidiki chete chevabhoomers (5%) vakawira pamhepo scams, nepo 8% vakati vakawirwa nembavha.
Kunyangwe kusanyanya kubatana padhijitari, boomers vachiri kuita zviitiko zvepamhepo zvakaita sekufambidzana, kutenga, kushandisa maapplication ekubhengi uye kushamwaridzana. Musiyano mukuru uri muchokwadi chekuti, kusiyana neGeneration Z, matekinoroji haana kugara achiwanikwa kwavari. Tichifunga izvi, chidzidzo ichi chinoshuma kuti 47% yeGeneration Z uye 52% yeMireniyamu inobvumirana nechirevo. “Ndinoona zviri nyore kuva akachengeteka pandinenge ndiri paIndaneti”, nepo 30% chete yeBoomers yakabvumirana.
Millennials, iyo analog uye chizvarwa chedhijitari 2d3z2n
Os Millenials, inozivikanwawo se Y generation, ndeavo vanobudirira maboomers uye vanotungamira Generation Z, yakazvarwa ingangoita pakati pekutanga kwema1980 uye pakati pe1990s. "Millennials" zvakanzi zvakaitwa kwavari nekuda kwekuchinja kwavo kuva vanhu vakuru pakutanga kwemireniyamu itsva.
Chizvarwa ichi chinocherechedzwa nekukura pakati pekufambira mberi kwehunyanzvi hwekuita tekinoroji, izvo zvinoita kuti vabatane zvakanyanya uye vagoziva tekinoroji nekutaurirana ipapo. Nekuda kweizvozvo, maMireniyamu anowanzo kuve ane hunyanzvi munharaunda yedhijitari kubva paudiki. Ivo vanozivikanwa nekuda kwechishuvo chavo, kugona kuita zvakawanda uye kubatanidzwa mune zvemagariro zvinokonzeresa, vachigara vachitsvaga kuenzanisa pakati pehupenyu hwemunhu nehunyanzvi.
Nezvekushandiswa kweinternet, Millennials, kunyanya vakuru, vaiwanzokwanisa kuwana makomputa kuchikoro kana dzimwe nguva. Pakati pavo, hutsotsi hunonyanya kuzivikanwa hwepamhepo hunosanganisira kuba zvitupa (20%) uye zverudo scams (18%).
Zvinoenderana netsvagiridzo yakaitwa nemumwe purofesa we psychology pa Norfolk State University Nezve cybersecurity maitiro, zvizvarwa zvedhijitari, kusanganisira Millennials, vanowanzove neruzivo rwakasimba rwehutsotsi hwedhijitari. Nekudaro, ese ari maviri Millennials neGen Z ndivo vangangove vavariro dzekurwiswa necyber pane Boomers, uye zvinoshamisa kuti Gen Z inomira pachena kana zvasvika pakuomerwa nekuita cybersecurity matanho muhupenyu hwavo.
Kutsvaga zvikonzero 5t1g57
Iyo yakakwirira frequency yehutsotsi hwepamhepo pakati peGeneration Z, kunyangwe kunyudzwa kwavo kwedhijitari, inogona kutsanangurwa nedzidziso dzinoverengeka. Chekutanga, chizvarwa chino, chinokura munzvimbo yetekinoroji kubva paudiki uye pasina kutya kwekutanga kweinternet scams, kunowanzo kuve nyore kunyengedzwa. Kushaikwa kwekukosha kwekuchengetedzwa kwedhijitari kunogona kuve kwakakonzerwa nekureruka uku, kuratidza gaka mudzidzo yecybersecurity muzvikoro.
Mhando dzehutsotsi dzakanangana neGeneration Z dzakasiyana, dzichitarisa zvakanyanya kutsamira patekinoroji yeboka iri. Kureruka kwekutsvaga ruzivo pamhepo uye kugara uchidyidzana nevasingazive kunoita kuti vatarisirwe zvakanaka zvehutsotsi, kunyanya dzerudo, sezvakataurwa na. Tanneasha Gordon, mukuru pa Deloitte.
Uyezve, kuwedzera kwe-e-commerce uye kuwanda kwemawebhusaiti ehunyengeri akachinjirwa kumaitiro ekushandisa eGeneration Z anowedzerawo kuratidzwa kwavo kune hutsotsi.
Pamusoro pezvo, kuvepo kwekugara kwesocial media application, senge TikTok e Instagram, iyo inotumira chenjedzo nguva dzose uye zvigadziriso, inogadzira imwezve kuvhurwa kwekurwiswa. Nepo matanho ekuchengetedza senge maviri-chinhu chechokwadi achigona kushanda, kuashandisa kunogona kuoneka sekunetsa kune avo vakakurira munzvimbo inobvumira yedhijitari.
Naizvozvo, pamusoro pekuvandudza maitiro emunhu, zvakakosha kuti Gen Z inzwisise masisitimu uye vavariro dziri pasi pehutsotsi hwepamhepo kuitira dziviriro inoshanda.
kuti ungazvidzivirira sei 695f43
Kuti urambe wakachengetedzwa munharaunda yedhijitari, zvakakosha kutora maitiro ecybersecurity, akadai seanotevera:
- Chengetedza software yemidziyo yako ichiri kuenderana;
- Shandisa ma akasimba;
- Activate-matanho maviri echokwadi pamaakaundi ako epamhepo;
- Usadzvanye pane zvinongedzo kana kudhawunirodha zvakanamirwa mumaemail kana mameseji kubva kune vasingazivikanwe kana vatumiri vekufungidzira;
- Deredza huwandu hweruzivo rwemunhu rwaunogovana online;
- Chengetedza makopi ekuchengetedza mafaera ako akakosha munzvimbo dzakachengeteka;
- Dzivisa isina kuchengetedzwa yeruzhinji Wi-Fi network;
- Shandisa yakavimbika antivirus uye anti-malware zvirongwa uye uzvichengete zvakagadziridzwa;
- Ramba uri pamusoro pemhando dzakasiyana dzehutsotsi hwepamhepo.
Mukuwedzera, mu showmetech Iwe unogona kutarisa yakazara nhanho-ne-nhanho gwara kuti uzvidzivirire kubva kune scams, zvitarise:
- Nzira yekuzvidzivirira kubva kumatsotsi anokubira padandemutande
- Maitiro ekuwedzera kuchengetedzeka kwako pa Instagram
- Apple ID: Maitiro ekumisikidza maviri-chinhu chechokwadi uye chengeta yako iPhone neiPad zvakachengeteka
- Gonesa nhanho-mbiri yekusimbisa uye chengetedza ma s ako
- Maitiro ekudzoreredza Instagram (uye kuwedzera chengetedzo)
- Vanobira sei Instagram yako?
- Instagram: maitiro ekumisikidza nhanho mbiri
Ona izvi nedzimwe nhau paShowmetech TRIO:
Zvinyorwa: Vox, Tech.co, New York Post
Onawo:
Yakaongororwa na Glaucon Vital musi wa22/4/24.
